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The Tennis Industry Association’s mission is to increase tennis participation through the support of grow the game activ...
The Tennis Industry Association’s mission is to increase tennis participation through the support of grow the game activities and image campaigns by working closely with the USTA and industry supporters. Since 1995, the TIA has been involved in these efforts and has kept the industry positively focused on working together to keep tennis in the #1 sport for traditional sports. The latest initiatives, Tennis Welcome Centers, continue to welcome new players to the game, the right way through introductory and follow-up programs. For example, Cardio Tennis, the “third way to play tennis,” adds an increased fitness element and focus on the workout. Visit GrowingTennis.com to see an overview on grassroot program initiatives.
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